To say things bluntly, Google makes the Internet world go round. Make sure that your website is optimized properly. Or any of the major search engines, you aren’t reaching your full potential. Use the tips you find below to start your search engine optimization campaign, and glean visitors for your site.

When you develop SEO pages, it pays to have lots of shorter pieces on related topics instead of a single long one. Long pages get less weight than short ones. Also, many viewers don’t read the whole article if it is too long.

Code your site well when trying to use SEO. JavaScript can be messy making it difficult for spiders to index your site. You will not be recognized if you have a lot of Flash without written discriptions.

Web Spiders

If you hope to be ranked highly, you must help the web spiders achieve their goal. Web spiders are designed to crawl your site for keywords, but without the ability to easily navigate your site, they cannot rank your site properly. To help the spiders understand the hierarchy of your website’s pages, craft a site map highlighting the most important factors of your site.

It’s important to make your domain name memorable and relevant. This is very true for clients who found you through YouTube.

Keep in mind that spiders can’t do anything with your URLs if they read like a bunch of random numbers. The reason is because these things confuse the spiders. This is why the names of your URLs should be very meaningful. Aim to place a high-quality keyword somewhere in the URL to make it flow better.

To make sure you have a page of your site that does well in search engines, keywords should be put in the URL of your page. If the URL contains numbers or symbols that people are unlikely to search for, the page will be less likely to get high search engine rankings. When you use relevant keywords, your site traffic will improve.

Groom your site for easy readability. Include features on your site such as larger font size options and always make sure your site is clear and concise. This will help it rank higher in search results. Make sure that both search engines and human readers can find what they’re looking for.

Search Engines

Duplicate content will subject you to spam filters of the search engines. Watch out that you may be using content that is duplicated and not even know about it. It might be quicker to use the same product description over and over again, but search engines might not be able to distinguish this from spamming.

Keep up with the competition by using these SEO tips. Remember that your site’s relevance will be determined by the search engine spiders. Use these tips each and every day to improve your rankings. If you ignore SEO, your competitors will leave you in the dust.